Are You an Inside Sales Shark, or Minnow?
According to Simply Hired, inside sales job hiring has increased 55% since September 2010. And that is awesome, but it also means that the inside sales market has gotten more crowded. As the saying goes, it is better to be a big fish in a little pond than a small fish in a large pond. So how do you make sure you're still a big fish?
The most obvious way to prove how big of a fish you are is to generate more leads for your business. After all, lead generation is the beginning of the sales process. Without good business leads, you don't have sales, and without sales, you don't have a job.
One good way to increase your productivity and leads is to use phone verified data. Inside sales people know the frustration of calling on an outdated and irrelevant contact lists. The challenge is to increase the connect rate and have more conversations with the decision makers. Phone verified business contact lists help you overcome this challenge by:
- Eliminating bad contact data so that are not wasting your valuable time calling “No Longer or Not Listed” contacts on the list.
- Updating the most current contact data like Direct Dials, Direct extensions and HQ phone numbers etc. of the decision makers.
- Eliminating the people you should not be calling: Most of the time it’s all in the job title. And if your list has wrong job titles, you could be wasting a lot of time chasing wring people.
- Updating the contact list with decision makers based on job titles or job roles.
So, as the inside sales pond gets bigger and bigger make sure you don't end up a minnow by using the best data available to you to generate quality leads, save time and money, and increase marketing and sales ROI.The cost of phone verified data can me more than compensated by increased productivity of inside sales team that is able to generate more qualified business leads. The question is whether you want to verify the data in-house or outsource it to some one that understands the value of good data. Consider outsourcing if you do not have the resources and time to do it in house. It also makes more sense to outsource if your inside sales team has a high salary and overhead cost.
© SalesInside Inc.